ULTRA MUSIC FESTIVAL’S FEATURE DOCUMENTARY FILM
‘CAN U FEEL IT – THE UMF EXPERIENCE’
TO BE RELEASED
VIA DIGITAL DOWNLOAD MARCH 12,
CABLE VOD APRIL 2AND DVD LATERTHIS SPRING
THROUGH ULTRA MUSIC
FUSE TV BROADCAST SET FOR MARCH 12
VIEW THE TRAILER HERE
“…a high-tech extravaganza of booming sound, incessant motion, and clever edits that's designed to capture the overwhelming, hyperkinetic totality of an event like Ultra.”
--Philip Sherburne, SPIN.COM (March 20, 2012)
The feature length documentary that shook the dance music world to its very core--the 60-minute extravaganza depicting the 2011 ULTRA MUSIC FESTIVAL ‘Can U Feel It – The UMF Experience’—will now be available to own. Beginning March 12 as a digital download via iTunes, the film will also be available in various formats this spring through partnership with leading electronic music label Ultra Music, including Cable VOD on April 2 and DVD at other major outlets including Amazon and Best Buy later this spring. What’s more, die-hard fans will be able to get their hands on USB bracelets holding the film (with extra special features) exclusively at ULTRA MUSIC FESTIVAL’s merchandise booth at either weekend of the festival taking place March 15-17 and 22-24 at Bayfront Park in Miami. For those unable to attend the festival, FUSE TV will broadcast the film throughout the day on March 12.
View the trailer right here on OTB!
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‘CAN U FEEL IT’ premiered in front of 7,000 revelers at Miami’s breathtaking Bayfront Park Amphitheatre the day before ULTRA MUSIC FESTIVALin March 2012 where Arielle Castillo of the Miami New Times (March 22, 2012) noted, “The sights, sounds, and personalities in ‘Can U Feel It’ may all be familiar to devoted clubbers. But the film's mere existence and its fervent outdoor reception signals critical mass for Ultra as a brand. It's no longer just a festival in Miami, but a movement.” The film showed in more than 500 movie theatres across North America for one night only the following day and soon after, it was made available exclusively via UMF TV’s YouTube channel. Now the impact of ULTRA MUSIC FESTIVAL can be relived over again.
Created and directed by the man behind Final Kid, Charly Friedrichs and Executive Produced by festival organizers Russell Faibisch, Adam Russakoff and Charles Faibisch, ‘CAN U FEEL IT’ powerfully documents the truly global explosion of dance music that’s unfolding before our eyes and immerses the audience headfirst in the full “UMF Experience.” Both the experience and the story are told through the detailed, honest and first-hand insight of some of the finest, longest-standing and knowledgeable DJs in the industry featuring Tiësto, David Guetta, Carl Cox, Armin van Buuren, Afrojack, Fedde Le Grand, Boys Noize and many more, each star gives their own unique perspective on the reasons behind this unprecedented phenomenon in the most prominent and fitting location imaginable – ULTRA MUSIC FESTIVAL Miami. This marks the third UMF Experience docs to be released following films in 2004 and 2005.
Shot in full HD, and told by those integral and responsible for its evolution, ‘CAN U FEEL IT’ is a definitive guide to what is now a truly global phenomenon, taking you inside the DJ booth and onto the dance floor on one of the world’s greatest stages. This is an authoritative
film documenting the rise and success of dance music around the world through the eyes of its most successful pioneers.
‘Can U Feel It – The UMF Experience’ is being released under the strategic partnership between Ultra Music Festival and Ultra Music, who have joined forces and will be using each of their vast networks and resources to ensure ULTRA will entrench itself as the undisputed driving force behind the international electronic dance music community in all aspects.
About ULTRA MUSIC FESTIVAL:
As the world’s most famous outdoor electronic music festival, ULTRA has won “Best Music Event” by the International Dance Music Awards (IDMA) six consecutive years, from 2005 to 2011, “Best International Dance Music Festival” by the Ibiza DJ Awards in 2008 and “Best Festival” by the Village Voice Media New Times consecutively five years running from 2005 through 2009.
Originally created as a pure electronic music festival in 1999 by Co Founder, Executive Producer, President and CEO Russell Faibisch, who through the years has developed an executive team, consisting of Adam Russakoff, Ray Steinman and Charles Faibisch, who have played pivotal roles in ULTRA's growth over time to present not only some of the world's most technologically advanced festival stage productions, fan experiences and the genre’s hottest, biggest and best headlining artists (The Prodigy, The Chemical Brothers, Tiësto, Swedish House Mafia, Avicii, David Guetta, deadmau5, Underworld, Kraftwerk, Armin van Buuren, Carl Cox, Faithless, Moby, Fatboy Slim and Justice to name a few), but also crossover headline bands that incorporate electronic elements in their music and have a history or new beginning in the dance music community and culture (The Cure, The Killers, New Order, Duran Duran, The Black Eyed Peas, Erasure, M83, Santigold, Sleigh Bells, The Weeknd, Hot Chip, The Ting Tings, Cut Copy, Empire of the Sun, Crystal Castles, Major Lazer and Bloc Party).
In 2012, global icon Madonna appeared as a special surprise guest—the festival’s gift to their fans. The Queen Of Pop introduced the main stage final headlining artist AVICII and joined him behind the decks to premiere his UMF remix of her single “Girl Gone Wild.” The year also was the subject of CAN U FEEL IT, a major documentary feature about the festival, which was shown in over 500 theatres across America. Together with its signature and progressive productions, ULTRA is unrivalled by consistently presenting the world’s greatest, most diverse EDM line-ups year after year. In 2013 it enters its 15th year in existence, becoming the first ever EDM festival to expand to two weekends with dates set for March 15, 16 and 17 and March 22, 23 and 24. Ticket sales have already been generated in 77 countries.
A global brand, ULTRA WORLDWIDE takes place on 4 continents in 7 countries; Argentina, Brazil, Chile, Europe (Croatia), Ibiza, Korea, Miami.